Friday 6 November 2009

Link to Poster in Music Video

The album cover is a picture of our artist wearing a red dress standing next to a tree. This instantly gives the viewers of the poster an image of the artist. It shows that she is connected with nature. To make our artist recognisable we used this same location when filming our music video, with our artist wearing the same dress, as consumers like to see somthing they have seen before, as it makes them feel connected with the artist.The natural lighting appears almost exactly the same in the video as it is on the album cover. By doing this, consumers of the music video can relate to our artist more as they will have previously seen this image. This helps to promote her image as it is establishing her style.

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